JESS TAY SALON
HAIR SALON
15 minutes + elegant + friendly
TYPE PAIRING:
I started out with looking for an elegant font but also felt friendly and easy to read.
Since i only had 15 minutes I wanted this logo to be more text heavy while feeling elegant.
I quickly chose a handful of typefaces and tried to pair the ones I liked together.
Nothing was feeling just right so I decided to play with opposites, a bold sans serif and very lightweight elegant cursive.
I landed on using one font to keep it feeling elegant and cohesive. I went with a stacked logo to make it feel simple and not complicated.
DETAIL:
I grabbed a select of colors I felt would pair well together and ended up sticking with greens and natural tones.
